Why Cinema Advertising?

Our world is filled with advertising. Experts will argue on the number of ads we are exposed to every day, but the simple answer is - a lot. Most ads are geared towards branding, but how many of these ads do we actually remember? Not many.

Have you considered advertising to the movie theater audience, in order to separate your product or service from the competition?

1. Moviegoers are typically 18 to 49 years old - the prime target group advertisers want to reach.
2. Viewers of in-theater advertising are 44% more likely to remember the ad than consumers who saw it on TV, according to a recent survey.
3. Moviegoers are a captive audience in a distraction-free environment; they can’t switch the channel or turn the page.
4. In-theater cinema advertising is regionally specific, enabling more cost-effective targeting of your demographic.
5. Going to the movies is the #1 leisure activity in the U.S.